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International Journal of Multidisciplinary and Scientific
Emerging Research (IJMSERH)

|Peer Reviewed, Refereed & Open Access Journal | Follows UGC CARE Journal Norms and Guidelines|

|ISSN 2349-6037|Approved by ISSN, NSL & NISCAIR| Impact Factor: 9.274 |ESTD:2013|

|Scholarly Open Access Journal, Peer-Reviewed, and Refereed Journals, Impact factor 9.274 (Calculated by Google Scholar and Semantic Scholar | AI-Powered Research Tool | Multidisciplinary, Quarterly, Citation Generator, Digital Object Identifier(DOI)|

Article

TITLE A Study on the Impact of Rebranding on Consumer Perception
AUTHOR Dr V Selvakumar, Dilli Babu M, Prasadh M Associate Professor, Sri Sairam Institute of Management Studies, Sri Sairam Engineering College, Chennai, India Scholar, Sri Sairam Institute of Management Studies, Sri Sairam Engineering College, Chennai., India Scholar, Sri Sairam Institute of Management Studies, Sri Sairam Engineering College, Chennai, India India
PUBLICATION DATE 17-07-2025
VOLUME 13
ISSUE 3
DOI DOI: 10.15662/IJMSERH.2025.1303016
PDF pdf/2025/7/16_A Study on the Impact of Rebranding on Consumer Perception.pdf

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